Content Promotion Archives | ContentNinja's dojo

Proven strategies for promoting your white papers.

Shriya Garg April 8, 2020

Customers are exploring newer ways of making well-informed buying decisions, and marketers are going big on educating and spreading awareness among the customers. Especially in the B2B segment, marketing teams had to ramp up their efforts to educate the customers at each stage of the consumer decision journey. Enter Whitepapers. The be-all and end-all for consumers looking to gain knowledge, make decisions and understand the philosophy of a business on a specific topic or field. Whitepapers are vital for your …

Content Marketing

Advanced Content Promotion Strategies.

Pratyush Arya August 22, 2019

What is the internet? It is a ridiculously vast pool of content— the content of the people, for the people and by the people. Yes, the definition of democracy does justice to what content on the internet is like. But if there is so much content available already, who will care about the newest fashion trends or the latest viral video? But people do, which means that content is continually evolving and being consumed. Marketers today need to leverage advanced …

Content Marketing

Content curation tactics for SEO

Pratyush Arya August 2, 2019

To make your SEO strategy work, relevant and incredibly useful content is a must. One cannot expect on-page and off-page SEO to work without well-crafted content that provides value to the readers. However, creating content that drives engagement and eventually leads is not easy as one would assume. In this post, we are going to discuss the best content curation tactics for SEO. Content Curation is the process of compiling existing articles, videos, photos that are already available on the …

Content Marketing

Maximizing the ROI of your content strategy with promotions

Pratyush Arya July 11, 2019

Do you know the importance of content promotion? Are you a rare content marketer? You know- the one who can create killer content, track how many people it killed with its awesomeness, while also preparing to carry out (many) more deaths through content promotion strategies? If not, there is no shame. You are among the 42% of marketers for whom proving the ROI of their marketing strategy is the biggest challenge. However, the challenge is worth taking up. Why? You …