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ContentNinja Named Among The Best Marketing Agencies in India

Rahul V J March 10, 2020

Who doesn’t love being at the top of the charts? We certainly don’t mind. Boasting is not part of our DNA but awards are meant to be displayed. We’re really happy about this shiny badge. On a serious note, here at ContentNinja, we take a lot of pride in delivering quality work to our clients. Our marketing expertise, high-quality content, and intuitive web design all help businesses stand out in the global market. Once Again Among The Top Marketing Agencies …

ContentNinja’s guide on how to re-purpose content (2020 update)

Mayank Gulati March 4, 2020

Let’s admit it. The Writing / Creation Muse doesn’t have office hours. He/ she/ it- or howsoever you reference your Muse- isn’t available 24*7 to inspire your best blog posts, your hit podcast ideas, or your viral video concepts. Most of the times, you are on your own in this. As is your content creation team. Source So, what do you do? Do you sit around and wait for the Muse’s arrival? Of course not. You’ve got a company to …

Content Marketing

Using Google Analytics to measure growth and ROI

Pratyush Arya February 3, 2020

Did you know that nearly 91% of B2B marketers and 86% of B2C marketers use content marketing, and yet 66% of them have no idea how to measure their ROI and marketing metrics? Why do you think that is? Partly because while many marketers don’t know where to start, and the rest find it too challenging, to begin with. This is because content marketing’s reach is mostly vague. While some people may read your content and hit the purchase …

Content Marketing Marketing for Startups SEO Tips

Local SEO in 2020: A comprehensive guide

Mayank Gulati February 1, 2020

It’s Friday night and you have no idea where to go to dinner. Your window latch has broken, and you need to find a repairman to come and fix it. You have to prepare for a bake sale, and you want to know where you can get the freshest organic products. What’s the one thing you’ll do in all these scenarios? We’re sure most of you said ‘Search on Google’. If you’re a business owner, this is an incredibly significant …

Content Marketing

How Pop Culture Dads have Influenced the Marketing of Today

Pratyush Arya January 31, 2020

Pop culture knows how to wear away our defenses and enter our imaginations with grace. It is intelligent in not being afraid of simplicity. It knows that our emotional needs are in essence obvious to be encouraged, to be validated and jollied. It borrows from the content that is consumed on a mass scale, and moulds it to generate shared moments of deep emotion. Let us take an example of masculinity and gender stereotypes. about important things like gender stereotypes …

Content Marketing Digital Marketing

Technical Writing 101: Writing content that actually gets read in 2020

Pratyush Arya January 30, 2020

Having written lots of good technical content that gets read, we feel we’re in a position to say – technical content isn’t your regular, Instagram-blogger-esque content. But it’s not a hard nut to crack, either. Read on if you don’t believe us just yet, we’ll walk you through some important points that, if kept in mind, will help end your struggles with writing effective technical content. First of all, what is the most important thing while writing? You’d think grammar, …

B2B Marketing Content Marketing

Actionable tips on ROI improvement in B2B marketing

Pratyush Arya January 20, 2020

‘How to improve ROI in B2B marketing?!’ is a question that every marketer has asked at one point or another, often with many more question and exclamation marks. No matter the business stage one is at, ‘nailing’ the marketing and hence, the game of improving ROI in B2B marketing can always seem a challenge- the elusive unicorn that you can’t get a rope around. This is because the real world is highly unpredictable which, in turn, makes businesses and economies …

Content Marketing

Key Components of Useful and High-Quality Blog Content

Pratyush Arya December 2, 2019

The internet is full of crap. Crap and a lot of low-quality, non-useful content that is published for the sake of being published. You, dear reader, don’t want to add to that pile, do you? Else, you wouldn’t be going through a content/ inbound marketing blog and trying to strengthen your arsenal of content skills. The truth is, while low-quality blog content is read, it is not remembered. It is able to garner clicks, but it does not convert. It …

Content Marketing

Advanced Content Promotion Strategies.

Pratyush Arya August 22, 2019

What is the internet? It is a ridiculously vast pool of content— the content of the people, for the people and by the people. Yes, the definition of democracy does justice to what content on the internet is like. But if there is so much content available already, who will care about the newest fashion trends or the latest viral video? But people do, which means that content is continually evolving and being consumed. Marketers today need to leverage advanced …

Content Marketing

Content curation tactics for SEO

Pratyush Arya August 2, 2019

To make your SEO strategy work, relevant and incredibly useful content is a must. One cannot expect on-page and off-page SEO to work without well-crafted content that provides value to the readers. However, creating content that drives engagement and eventually leads is not easy as one would assume. In this post, we are going to discuss the best content curation tactics for SEO. Content Curation is the process of compiling existing articles, videos, photos that are already available on the …