Shriya Garg
Shriya Garg

A book-lover with dual degrees in finance, Shriya has created (and abandoned) eight blogs, started her first company at 12, published two books (first one at 16), edited dozens for others, and worked with five interesting startups in her career so far. Prior to joining ContentNinja, she worked with PricewaterhouseCoopers, and has a deferred admit from ISB, Hyderabad. She is an SLP Fellow and a Quora Top Writer. When she’s not fielding client calls, she can be found cleaning cat hair from her clothes.

 AdwordsContent Strategy

Improving conversions with Google Adwords – The 2020 update

Shriya GargShriya Garg March 2, 2020

What is Google AdWords? This question was probably new ten years back, but now, the term ‘AdWords’ has emerged as the lifeline of digital marketing, and rightly so. AdWords is an online advertising service by Google that helps marketers to use certain keywords to create campaigns that makes them visible in SERPs. AdWords campaigns help generate leads and drive traffic towards your site. And every digital marketer knows how crucial that is! But, what if despite your efforts and all …

video-marketing-trends-2019
 Internet TrendsVideo Marketing

Video marketing in 2020 – what do the stars say?

Shriya GargShriya Garg January 24, 2020

There is no turning away from the fact that video has seen a phenomenal rise in recent years when it comes to marketing strategies. Users respond well to videos. And videos that resonate with people take no time to do a gazillion rounds around the internet in the matter of a few hours. The implications of the same are huge. In an attention economy, where all businesses have equal opportunities and platforms for connecting with people, you need to ensure …

graphic-designing
 Graphic Designing

Graphic designing in 2020: 17 tools to ease your work!

Shriya GargShriya Garg January 21, 2020

Unarm Harry Potter and you get a great wizard. But arm him with his holly wand, and you have the G.O.A.T! Source Similarly, no matter how much of a design wizard you are, your potential is being largely compromised, if you aren’t on the right graphic design tools. It’s 2020, and graphic designing tools have evolved, alongside your audience’s tastes. But what hasn’t changed through the years is the number of responses to any design piece. The count still stands …

Google-Discover
 SEO TipsSocial Media

How to do SEO for Google Discover

Shriya GargShriya Garg May 5, 2019

Not long ago (that is, in December 2016) Google introduced the Google Feed to help users stay organised and access relevant content as per their interests. Ever since the inception, it has gained massive popularity, and today, the Google Feed has a userbase of over 800 million people. In an attempt to follow the ‘social media’ trend of keeping the users always engaged and updated with interesting content, Google has cranked it’s Feed up a notch to create the new …

creative-marketing-agency-in-gurgaon
 E-CommerceInternet TrendsSEOSEO Tips

15 Game Changing Rules for SEO [Infographic]

Shriya GargShriya Garg April 4, 2019

For those who are not in the industry, the term ‘SEO’ might sound a little like a boogeyman: a mystical being who has unimaginable control over people’s lives. In a way, that’s not far from the truth. Search engine optimization continues to dominate the field as a marketing tool: an average firm in 2019  is expected to reserve 41% of the marketing budget for online optimization, and this number is expected to grow to 45% by 2020. How does …

best-creative-agency-in-gurgaon
 Content Marketing

10 Web Design Trends You Need To Know [Infographic]

Shriya GargShriya Garg March 15, 2019

It’s a new year, it’s a new playground for web designers who are inventing the digital art signature of the year. Web design trends have been elevated to a whole new level, with countless signature styles emerging all around the world. The challenge now is to handle the technological innovations and evolving trends to create a web design that’s appealing, adaptable to devices, user-friendly, and concise. How do you do all of this without going crazy? That’s what we’re here …

best-marketing-agency-in-gurgaon
 Content MarketingEmail Marketing

Loved and Lost: Dealing with lost email subscribers

Shriya GargShriya Garg February 20, 2019

This is the age of emails. No serious business can afford to ignore email as a channel – for product updates, general marketing, or even cold mailing. A high-conversion email campaign can change the way your business functions. Here are some staggering facts to remind you of that: 320% more revenue is generated from welcome emails than any other promotional email. According to research, for 81% and 80% of retail professionals, email marketing helps drive the maximum amount of …

Best-Ten-Year-Challenges-by-Brands
 Digital MarketingInternet TrendsSocial Media Marketing

The Best of the Best: 10 year challenges, and how brands played the meme game

Shriya GargShriya Garg February 2, 2019

The Internet it seems has become the new “mother of all inventions” or better yet, mother of all things hashtag! The plethora of viral trends and memes that flood our news feed on a daily basis is proof enough of social media’s deep-rooted influence on everyone — right from the nerdy girl sitting in the cubicle next to yours to the celebrity crush whose posters still adore your closet walls. It’s strange to think that the word meme originates from …

updating-web-content
 Content MarketingContent Strategy

Updating your web content: Why regular changes make sense (bonus tip inside!)

Shriya GargShriya Garg December 30, 2018

Your customers live on the internet (almost literally). A lot of businesses have moved from small localities to become geographically independent online. People source their news from apps rather than subscribing to newspapers. Dating happens online and hearts are exchanged on the screen even before people step foot into cafes and meet face-to-face. Mothers pin recipes to their Pinterest boards, rather than handing family recipe books down generations. Music is streamed and those who still use CDs and cassettes are …

best-creative-agency-in-gurgaon
 Content MarketingMarketing for Startups

7 Easy Steps to Host a Successful Webinar!

Shriya GargShriya Garg October 12, 2018

Webinars are considered to be one of the most effective ways to generate leads. A ReadyTalk survey showed that 20 to 40 percent of webinar registrations turn into leads – so if you have around 50 attendees at your webinar, you might actually end up getting 10 qualified leads! Webinars are a great way for your target leads to gain a first-hand look at how you operate as a brand and connect with you live. It is a chance for …

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